
Chronicle - Sponsored Series
My Role Executive Producer
Project Team Branded Content @ CBS Interactive
Client Riot Games
Production Credits Sam Leichtamer, Evan Campbell, Nikki Skye
Chronicle was an 8-part video series produced in collaboration with League of Legends publisher Riot Games. The brief was to tell great stories about the culture and events surrounding what was, at the time, the world’s most-played video game.
Part of a 7-figure deal, the series formed the backbone of a multi-channel media campaign to drive new growth and re-engage lapsed users. The series was primarily filmed in Los Angeles in 2019 over 4 weeks, using a talented freelance crew of producers, camera operators, and editors.
My role was as Executive Producer, overseeing all aspects of development from budgeting, hiring, production and content approval, asset creation for social media, and publishing.